Harry “Duffy” Keys '75

Owner & Co-founder, B Cellars Winery


Prior to his role at B Cellars, Mr. Keys had a 20-year stint as a senior-level executive with Four Seasons Hotels and Resorts, playing a pivotal role in guiding the hotel management company and its branded residential businesses (Four Seasons Residence Clubs and Four Seasons Private Residences). While he served as Senior Vice President, Four Seasons Hotels and Resorts experienced tremendous growth and achieved its status as the premier luxury-lodging brand in the world. He oversaw operations, marketing, public relations, and finance for the company’s interest in the U.S., Canada, and the Asia-Pacific region, where he resided for more than six years. Mr. Keys also heads Keys Associates, which he founded in 2003 to provide asset management, development, marketing and related consulting services in hospitality and residential real estate industries, with an emphasis on integrated developments. Mr. Keys holds a bachelor’s degree in Hospitality Management from Florida International University. He has also studied viticulture and enology through the University of California at Davis.